We teased it last week, and now its time for action! The Hobbit: An Unexpected Journey tickets go on sale Nov 7th, 2012 and that means millions of fans from around the globe will be securing tickets to the movie event of the year. It also means you – yes, you! – have an amazing opportunity to lead the charge in your local community by becoming an official TheOneRing.net Line Party Leader! As a Line Party Leader you will work with your local theater to arrange for special festivities surrounding the first screening of The Hobbit. We at TheOneRing.net will do our best to help you manage your party with our online tools, exclusive promotions, exclusive swag, and of course tips and tricks from our team of Line Party veterans.

How do you get started? First you will need to make sure you are signed up for a TheOnRing.net Fellowship account (upper right corner of the page). When you’ve completed your registration process, visit our Line Party landing page and click the ‘start a line party’ button. The most important information at this point is getting the correct address for the theater. Everything else can be adjusted at a later time. Further details from our staff will be happening in the coming weeks! [Line Party Landing Page]

Join us in a scant 20 minutes for our *live* weekly webcast TORn TUESDAY! With special guest commentator Bobby Rice (who played Boromir in “The Todd of the Rings” parody) joining regular host Clifford “Quickbeam” Broadway, we will explore the NEW AD CAMPAIGN appearing on T.V. sets and bus shelters nationwide (including the wacky Denny’s tie-in) and what about the rumors of Stephen Colbert appearing in THE HOBBIT? Join us at 5pm Pacific Daylight Time and be part of the chat at our *LIVE Event Page* right here, which includes Barliman’s Chat! www.theonering.net/live  or even at our Stickam page here — www.stickam.com/theoneringnet  Magic and mischief awaits!

Martin Bayton, creator of Jane and the Dragon, is spearheadng an attempt to break the Guinness World Record for Sandcastle building on Sunday, November 25 starting at 8am. This is not just a passing social event, funds are being raised for the Neonatal Trust of New Zealand. Wellingtonians, Kiwis, and everyone else visiting the city that weekend are invited to participate, and to encourage that, there are some benefits. WETA and Air New Zealand have come on board to offer some support and sponsorship, including a Pair of Tickets from any Air New Zealand gateway city to Wellington for the week in order to help build a Sandcastle and see all the Premiere activities. For New Zealanders, you simply need to join Adventure Wellington and then RSVP, everyone else would want to donate a minimum of $10NZD, which includes a ticket to the event and en entry to win the trip. You can find all the details at WETA supports world Record Attempt WETA is even making custom molds to help make sure the Sandcastles are built up to the required specs to meet the Guinness requirements.