San Diego Comic Con is upon us yet again. After a huge return last year where The Lord of the Rings: The Rings of Power dominated the show with badges, parties, and a Hall H concert, the fans are in the driver seat this year to celebrate all things fandom.

By Popular Demand – Magic of Middle-earth Party!, Weta Workshop, Diamond Select Collectibles, Nerd of the Rings and more are teaming up for a party of hobbit magnificence featuring food, drinks, libations, goodie baggins, artwork by Jerry Vanderstelt and a cosplay contest hosted by Weta Workshop’s Richard Taylor and Daniel Falconer!

  • When: Thursday July 20
  • Time: 5:00 pm – 10:00 pm
  • Where: Storyhouse Spirits, downtown San Diego
  • Cosplay Contest: 7:00 pm
  • Family: Friendly (kids allowed)
  • SDCC Badge: NOT required
  • Tickets: Required

Tickets go on sale tomorrow, Thursday July 13 at 12pm Noon PT. Last year’s party sold out in 3 minutes. Link will be published on all our socials, and its highly suggested you join the TORn Discord for earliest access. Booth 1220 – Signings and Exclusives

Find us again in the book publishers area of the show floor with new Exclusive Merch and Shirts! Limited quantities have been produced and will not be sold online. Shirt sizes available from XS – 3XL

Shire Post Mint returns to booth with officially licensed coinage and pins. We will have a selection of the most popular products.

EXCLUSIVE new secret Weta Workshop Mini Epic will be unveiled Thursday morning and we will have limited quantities available each morning of Comic-con, while supplies last.

SIGNING at the booth Thursday July 20 from 12pm noon – 2pm is Weta Workshop’s Richard Taylor and Daniel Falconer! Bring your favorite treasure (like Middle-earth Script to Screen) or rush to purchase the exclusive new Mini Epics and get them signed free.

More Signings – Jed Brophy

The man of many faces in Middle-earth returns to celebrate 20 years and counting of performing in LOTR adaptations. Pick up signed headshot from one of his many memorable characters, or just shake his hand and share a smile! He’ll be around all weekend.

Also hanging at the booth all weekend is the friendly volunteer staff from your favorite Tolkien community plus friends like Matt from Nerd of the Rings, Kaitlyn from Tea with Tolkien, and author K.M. Rice.

Tolkien Panels!

Here’s a list of panels LOTR fans may be interested in. Things have been in flux due to Hollywood union negotiations and strikes, but these panels are confirmed:

  • Friday 2:15pm, Room 6A – Weta Workshop Presents… you won’t want to miss this! Surprises abound
  • JUST ADDED! Saturday 1:00pm, Room 23ABC – Dispatches from Middle-earth with TORn and Nerd of the Rings
  • Saturday 4:30pm, Room 10 – Costumes of Rings of Power with Kate Hawley
  • Saturday 5:30pm, Room 7AB – No Man Am I: Women of Middle-earth, Hosted by with Cathy Udovch, Tea with Tolkien’s Kaitlyn Facista, and Happy Hobbit’s Kellie Rice.

Looking forward to seeing all the Ringers there at San Diego Comic Con 2023. While many anticipated a preview of new movies or TV shows from The Lord of the Rings, many fans understand and support the efforts of WGA writers and SAG actors to get the best deal that allows the best work. Future adaptations of Tolkien depend on the very best! See you in San Diego!

It’s a wrap, folks!

The mighty marketing power of Amazon begins to reveal itself in DTSD’s Gaslamp District. I can’t wait to see those shuttles! Keep your eyes on TORn for daily reports from this field-of-fandom extravaganza. Panels, parties, and our first booth in a decade – OH MY!!

Courtesy of LadyNico and the UK SDCC Attendees group

SDCC is back! celebrates the past, present & future of LOTR with a look back at the Oscar-winning The Lord of the Rings trilogy, and a look forward to the upcoming The Rings of Power from Prime Video. Here are all the panels, booths and events for Middle-earth fans going to SDCC 2022:

  • official Booth #1220
  • Panel 1 – TORn Updates on everything LOTR, Thursday 10:30am Room 6BCF
  • Hall H The Rings of Power, Friday 10:30am
  • TORn and Prime Video’s Middle-earth Moot, Friday 5pm
  • Panel 2 – Second Age Lore, Sunday 1:30pm Room 6A
  • Exclusive LOTR merch all weekend
All SDCC badges are branded RINGS OF POWER. pic from

All Weekend

Booth #1220 – has a booth! We are excited to be returning to SDCC Exhibit Floor, with exclusive new official t-shirts, pins and books. Meet some of your favorite Tolkien internet folk, such as Kaitlyn (“Tea with Tolkien”), Matt (Nerd of the Rings), Kellie Rice (Happy Hobbit, Middle-earth Script to Screen), Dr. Corey Olsen (Tolkien Professor) and TORn Tuesday host Clifford Broadway (Ringers: Lord of the Fans), and community leaders like KnewBettaDoBetta (TikTok), VarkingRunesong (Reddit, Discord), Anna María (actor and community organizer), and more! Scroll down for the MERCH!

The Rings of Power off-site experience? – no confirmation of a LOTR experience, but there are persistent rumors. Be on the lookout for more news!

Meet Jed Brophy all weekend at booth 1220!

Excited to have the multi-talented actor in LOTR & Hobbit, direct from New Zealand for signings and greetings.


10:30am, Room 6BCF – Huge all-encompassing LORD OF THE RINGS panel will cover the 20th Anniversary Celebrations of the New Line films, their upcoming “The War of the Rohirrim,” Amazon Prime’s “The Rings of Power” TV show, new video games focused on Gollum & Dwarves, and new books from the Tolkien Estate. There are some very special exclusive things in store that attendees will not want to miss. Add this panel to your SDCC Official App schedule here.

That Same Afternoon – You’ll want to queue up for Hall H wristbands on Thursday to ensure entry to the next morning’s THE RINGS OF POWER panel. Here’s a good post at SDCC Blog on how Hall H wristbands work.


10:30am – 12noon, room Hall H – Prime Video presents THE RINGS OF POWER and the very first look at the billion-dollar TV series. Nearly 20 people are confirmed for the panel, including the secretive show runners, J.D. Payne and Patrick McKay. A new exclusive trailer is nearly guaranteed, but would they dare show the FIRST full episode to fans, as The Dark Crystal: Age of Resistance did a few years ago?

5pm – 8:30pmParty Time! and Prime Video invite you to our Middle-earth Moot! This extraordinary party includes Cosplay contest with exclusive giveaways, themed decorations from The Rings of Power, with drinks and food provided. Exclusive TROP swag and other surprises are in store. Open to the public, no SDCC badge required, all ages, Cosplay encouraged (get creative!), space strictly limited! Details & sign up for your free ticket SOON.

Saturday official Booth #1220 – Trivia time EVERY HOUR! Courtesy of Warner Home Video, we have copies to give away of the epic 31-disc 4K box set Middle-earth Ultimate Edition, as well as amazing LOTR fabrics from OSCHA. Pick up a Con-exclusive shirt or just come and chat about what we all saw in Hall H.


1:30pm, room 6A – Join an all-star panel of Tolkien scholars and experts for a deep dive into the lore of LOTR and the Second Age. What did Tolkien actually write? What are the threads that Amazon can pull on? Learn the true intent of Tolkien’s lore expansion, and be informed enough to win all the internet debates coming soon. Be sure to add this panel to your SDCC Official App schedule here.

SDCC Exclusive Merch

We are excited to have incredible new T-shirts and pins available only at Booth #1220, not online, from some of our favorite artists!

Peabody Award-winning artist, author and director Molly Ostertag (@HobbitGay) designed BAG END SOCIAL CLUB which incorporates a direct quotation from Tolkien’s The Fellowship of the Ring.

We also have more fun items including books from “Middle-earth: Script to Screen” co-author Kellie Rice, art from Eisner-nominated (2022) comic artist team Kempo Cornelius & Chris Northrop, and items from The Nerd of the Rings and Discord. Come by the booth #1220 to discover it all!

Get all your officially-licensed LOTR merch at Booth #1220 including Shire Post coins & wax seals & more!

Remember, TORN is not-for-profit and we are just trying to pay off the very expensive booth!

Other panels of interest to LOTR fans

Andy Serkis new comic panel, Thursday 5pm Room 32AB (he might be zooming in)

Billy & Dom’s Moriarty podcast panel, Thursday 12:15pm Room Indigo (in person, covid allowing)

Prime Video offsite – across the rail tracks from Hall A, Prime Video usually has a big free outdoor event space.

Dungeons & Dragons Tavern – corner of Sixth Avenue and Island Avenue

The Rings of Power press events – for those fans covering SDCC as Press, Prime Video is running a tight ship and things are invite-only for their press days. Middle-earth Moot party on Friday is a private fan event: there shall be no Press access or video cameras allowed! You shall not pass!

Win the Ultimate Collection at booth 1202

Our pals at WBHE are hooking you up with the ultimate 4K Boxed set of the COMPLETE Peter Jackson Middle-earth films: both LOTR and The Hobbit (technically two trilogies so does that make this a Hexology?!) There are multiple opportunities to win one through our trivia challenges all weekend long at Booth #1220.

Follow on our official Twitter & Instagram to keep up with all the Comic-Con excitement, and join our official partnered Discord to catch ALL the things as they break.

See you in San Diego!