Prime Video dropped a new lifestyle promo video chronicling a day in the life of a Lord of the Rings fan, in anticipation of Rings of Power.
Watch the video then ask yourself, does this confirm Ents are in the show? Also was that NIRNAETH ARNOEDIAD, the epic battle with elves & men & dragons?
Nerd of the Rings did an immediate deep-dive into this general TV ad to find many easter eggs including John Howe books, John Howe artwork, and several other callbacks to things that have come before. This may also hint at a theatrical release!
Seen in context of the marketing of Rings of Power, this unheralded video comes 4 months after the Superbowl teaser and 2 weeks after the big Harfoot reveal in EMPIRE magazine, yet still doesn’t reveal ANYTHING about the show. It is a great level-set and reminder of what it’s like being a fan, with many recalling the first time they ever read LOTR after watching this video.
The greatest gift this show can provide is bringing even more people into the books of JRR Tolkien. This Amazon ad aims in that direction.
As September 2nd draws ever closer, we’re seeing more and more glimpses of what is in store in Prime Video’s The Lord of the Rings: The Rings of Power. Most fans will already have seen the amazing images, and read the interviews, from the latest edition of EMPIRE magazine – including artist John Howe’s incredible snow troll sketch, which features on the cover of the special subscriber’s edition.
Back in early May, when staffers Justin and greendragon were invited by Amazon to join a group in London, to see footage from The Rings of Power and to talk with showrunners JD Payne and Patrick McKay, John Howe was also part of the gathering. There were gasps of delight from many in the audience when he was introduced; all were thrilled to have a chance to talk with such a legend. It was also reassuring to hear, from his own mouth, that Howe is actively involved in the design and creation of this new Middle-earth adaptation.
That same day, Prime Video also treated us to a closer look at three costumes from the show. Stay tuned for more from greendragon on what we saw and heard that day; we’ll also share posts from other sites, YouTubers, tiktokers and fans who were there. To start us off, here are Justin’s reflections:
[Continuing the high levels of secrecy around this show, there were no phones or recording devices allowed; therefore all quotations are paraphrased from notes & recollections.]
As the lights came up from the very first sneak peek at The Rings of Power footage (some of which we expect in the first proper trailer releasing at SDCC) the nervousness in the air was thick; not only from the thirty or so fans assembled, but also from showrunners Payne and McKay. Will we like them? Are they two of us?
“We were with you all refreshing TheOneRing.net every day for the latest news on Peter Jackson’s films!” McKay told us. These lifelong fans, Ivy League Yale educated, committed to their church, might be closer in disposition to JRR Tolkien than any filmmaker that has come before. They study every book, revision, note, letter, and interview Tolkien ever shared, to understand his motivations and inspirations. It is this thorough knowledge of the context of Tolkien that has inspired confidence from so many Tolkien influencers.
As the showrunners wrapped up the open-ended Q&A, the biggest surprise of the London trip occurred – artist John Howe walked out with a sketchbook in hand. He explained how he got involved, how much work has been put toward The Rings of Power, and took questions from an awestruck group of scholars, fans and podcasters.
“They just kept asking me to sketch things they were considering. There are 40 sketchbooks full of drawings for this show.” Howe then opened up his sketchbook to the original drawing of the ice troll. I find it very curious that our very first leak from the ROP set were photos of an icy mountain set, then leaks of a snow troll (instead of a cave troll), which carried through to the Super Bowl teaser featuring the troll, and now John Howe’s sketch. Did Amazon leak the icy set pics in the first place, as part of a long marketing game? Or is Prime Video responding to uncontrollable leaks and only revealing what’s already been hinted at? Howe did not turn the page to show any more drawings.
When asked how he keeps this new work separate from the award winning (and trademark protected) work with Peter Jackson, John Howe responded with incredible awareness and insight. “We are all professionals here in the room. You all understand running your business. Whether I’m designing for movies, or book covers, or a streaming show, there are creative briefs to respond to. But the people in charge also know what they are getting from all my previous work.” Howe went on to explain that the true creative separation from Jackson’s films is actually INSPIRATION in the new locations this show visits. “We’ve never seen the oceanic areas of Middle-earth, and it is incredibly exciting for me to discover the great seas and areas that haven’t been explored. That is the true departure from what has come before.”
While John Howe had a plane to catch, showrunners Payne and McKay hung around with fans for some social conversations in the lobby, where three actual costumes were on display. The two guys held their own in deep lore conversations with several Ph.D.s, such as ‘The Tolkien Professor’ Corey Olsen and Dr. Una McCormack. At any fan event full of world-leading-expert-podcasters, there is a tendency to weed out inauthentic creators with deep lore questions. Again, Payne and McKay held their own. There is a reason the reaction a few weeks ago was unanimously supportive of the showrunners: they know their Tolkien, and they know the lore.
The Rings of Power showrunner Patrick McKay suddenly confronted me in the lobby, as his conversation circle moved to catch up. Matt (Nerd of the Rings) was shocked at some of the things we talked about – secret things I’m still hesitant to reveal. McKay wanted to know how I felt about the footage. He was extremely interested in my honest opinion. He cares what we think, what our response is to the hard-earned work over the last three years, if we feel he’s doing right by Tolkien and by fans. My direct response was the footage “looked like it should”, as I wrote a few weeks ago. It wasn’t the overwhelming enthusiasm I think he wanted, but that’s the legacy this entire show is up against: the most awarded films in entertainment history make for a high bar set by New Line Cinema.
To close, here’s one exclusive comment I will share today: McKay was adamant that this sword (below) is NOT Narsil, despite our early spy reports from people who have laid eyes on scenes featuring this sword. We will find out what’s true September 2nd; but I can’t help but remember how adamant JJ Abrams was that Cumberbatch was NOT Kahn. The only job these showrunners had in Hollywood was working for JJ Abrams, before landing this dream gig in Middle-earth…
Empire’s forthcoming “Summer Preview” issue is set to include an interview with John Howe about his role as concept artist for Prime Video’s The Lord of the Rings: The Rings of Power TV series.
They’ve posted an enticing preview snippet of Howe sharing his thoughts about we ought to expect from the series in which he empahsises just how different Second Age Middle-earth is from the Third Age world that many are more familiar with.
“This isn’t the Middle-earth you remember,” he says.
“This is a world that’s very vibrant. The elves are not hidden away in Mirkwood or lingering in Rivendell. They’re busy constructing kingdoms. The dwarven kingdom of Moria is not an abandoned mine and the Grey Havens is not yet an abandoned city. I loved having the opportunity to explore that unseen history.”
He also talks about how this story is also taking to the seas.
“We’re finally sailing on the oceans of Middle-earth,” teases Howe, promising a set of sea-faring elves. “They’re daunting and enterprising and are almost colonising the world. They were a lot of fun to imagine. It’s something neither Lord Of The Rings nor Hobbit movies went anywhere near.”
Last week, staffers greendragon (writing here) and Justin from TORn were delighted to join a merry band, invited by Amazon to a The Lord of the Rings: The Rings of Power sneak peek event. The group, made up of YouTubers, TikTokkers, podcasters and more from across the Tolkien fandom, enjoyed a day in Oxford, walking in the footsteps of the Professor. They were then treated to a viewing of footage from Season One of the show, complete with music and visual effects. This was all topped off with a chance to meet the showrunners, and hear some of their insight into the show they are bringing to life.
Visiting Tolkien’s old haunts
It was wonderful to see some finished footage; and even more wonderful to hear the enthusiasm and passion of the two folks in charge. There will no doubt be many varied opinions on the details of The Rings of Powerwhen finally we all get to watch it this Fall; but anyone who hears the showrunners speak could not doubt their respect for the writings of Tolkien, their in-depth knowledge of the legendarium, and their desire to do justice to the Middle-earth we all know and love. It seemed like everyone in attendance was impressed and excited by what they heard. Alas, we can’t share any details right now – but we can tell you there are wonders being crafted, to bring to the small screen this September and beyond. And we hope you’ll find that an encouraging thought.
Read on for Justin’s thoughts on the experience:
TORn hosted a party to end the trip in style; at The Crown and Anchor, London
Theo, played by Tyroe Muhafidin, has joined the list of characters now confirmed as denizens of the Second Age of Middle-earth in Prime Video’s upcoming Rings of Power series. Living with his mother, Bronwyn, in the village of Tirharad, we still know little about Theo’s story or character. We do know, though, that whatever is to come will be entwined with one of the more menacing weapons that Amazon has also revealed: a broken sword and possible family heirloom.
Tyroe Muhafidin as Theo. Credit: Ben Rothstein, Amazon Prime Video
We have seen this sword before, revealed in a series of hands-centric posters that Prime Video released in February. We are still left to speculate about the origin and nature of this broken heirloom – possibly marked by Black Speech – and how Theo and his mother come to possess it. Could this have been crafted by Sauron/Annatar during his seductive stay on Númenor? A remnant of a past migration of Black Númenoreans as they colonized Haradwaith to the south of Gondor? A family heirloom from an absent father, now consumed by a piece of jewelry more powerful than he bargained for?
Credit: Amazon Prime Video
With Theo’s arrival, we are beginning to see some facets of a fuller family in this branch of the storyline that the Rings of Power writers have been crafting. Bronwyn, played by Nazanin Boniadi, is a single mother and village healer, living in apparently rustic conditions with her son well to the south of more familiar Lord of the Rings landscapes. But we know there must be more, even without that broken sword. Bronwyn has a romantic connection with the Sylvan Elf Arondir, played by Ismael Cruz Córdova. (How does Theo feel about that?) And now we also know that Nazanin Boniadi can strike a classic “New Zealand is Middle-earth” pose with the best of our Second Age heroines.
Nazanin Boniadi as Bronwyn. Credit: Ben Rothstein, Amazon Prime Video
And again, we’re left with more questions than answers. Where is Bronwyn headed? Does her regal robe reveal that “village healer” is only a part of her story? Can we get some GPS coordinates for this shooting location? How many cosplay homages will this photo inspire?
Tyroe Muhafidin is a 16-year old Australian actor who has appeared in an array of short films and television series, including Dusk (2018) and Caravan (2019). This will be his first appearance in a major role.
Tyroe Muhafidin
Prime Video’s The Lord of the Rings: The Rings of Powerbrings to screens for the very first time the heroic legends of the fabled Second Age of Middle-earth’s history. The series will launch on September 2, 2022.
In a spy report for the ages, we’re excited to reveal Amazon is already planning an animated spin off from their Rings of Power series.
THE LORD OF THE RINGS (1978)
Anticipating the success of the show, premiering September 2nd on Prime Video, the creative team at Amazon are working on a children’s cartoon series. Here’s what our inside source told us:
The inspiration for the show came from the opening of The Hobbit, when Bilbo first encounters Gandalf. He remarks that the wizard ‘was responsible for so many quiet lads and lasses going off into the Blue for mad adventures. Anything from climbing trees to visiting Elves or sailing in ships, sailing to other shores!’ We thought it would be great to hear the stories of the other Hobbits, who had been on adventures with Gandalf in the past.
With this new series, we’re hoping to make ‘Saturday Morning Cartoons’ exciting, educational and fun again, with wholesome entertainment that is both silly, yet meaningful for the whole family. We’re delighted that Sir Lenny Henry, an actor with a well-known pedigree in comedy and family entertainment, has agreed to voice one of the main characters of the show. With such a distinguished performer already on board, we’re hoping to persuade Sir Ian McKellen to voice Gandalf for us. You really can’t have Gandalf without Sir Ian.
There hasn’t been a final title decision yet. ‘Adventure Hobbits’ was our first thought, but because The Rings of Power is set in the Second Age of Middle-earth, we’re featuring Harfoots in that series. So then we wanted to go with ‘Adventure Harfoots’; but of course the Istari didn’t arrive in Middle-earth until early in the Third Age – so can we blur the lines and have Gandalf and Harfoots together? Then of course there is the additional dilemma about whether it should be ‘Adventure Harfoots’ or ‘Adventure Harfeet’… It’s still a work in progress.
Here at TORn we’re speculating that Amazon may also have wanted to create something to go up against Warner Bros.’ animated Middle-earth tale, The War of the Rohirrim, which is slated for release in April 2024. Now Amazon will have their own animated adventure from Arda. There hasn’t been a cartoon Hobbit since the days of the Rankin/Bass movies; we can’t wait to see the first images from this upcoming show.
Bilbo as he appeared in the Rankin/Bass ‘The Hobbit’ animated film (1977)
Staff from TheOneRing.net will be at Wondercon this weekend in Anaheim and this project is one of many we will be discussing in our Middle-earth! Coming to your TV this Fall presentation. Look for us tonight in room North 200A at 4:30 pm, tickets are still available online and at the door.
