Fairfax NZ News reports official papers show that Tourism NZ sought approval from Warner Bros for every aspect of its $10 million “Middle-earth” marketing campaign — even checking with the film studio over issues that did not directly concern it. The documents, released under the Official Information Act, reveal the extent of the company’s sway over the government agency’s “100% Pure Middle-earth” marketing strategy, as well as the influence of Peter Jackson’s Wingnut Films. Continue reading “Warner Bros. calling Tourism NZ shots?”
Category: Director news
Have you picked up your copy of The Hobbit Ultimate Edition from EMPIRE yet? You know, the issue that features multiple lenticular covers of Gandalf, Galadriel, Thorin, Bilbo and Gollum? It is on newsstands right now and will be a sure-fire collector items in years to come. On your way to the store, fire up your iOS device and snag the digital version as well – for FREE! To celebrate the release of EMPIRE magazine’s ultimate Hobbit issue on the U.S. iPad edition, they’re giving you the chance to download this incredible issue for FREE. Yup, you heard that correctly. 100% FREE. Act fast – offer is only available for 48 hours! [Download it!]
Director Peter Jackson is 51 today! We wish him many happy returns of the day; and hope he takes some time to celebrate, and then gets back to editing those three, precioussss movies…. Happy Birthday Sir Peter!
As fans get ready to buy advance tickets (or, in some countries, have already bought them!) to The Hobbit: An Unexpected Journey, you may be wondering what format you’ll be seeing it in at midnight on December 14th. Will your local cinema be able to show it at 48 frames per second? Will you have an IMAX experience? What’s the advantage of all this new technology, anyway?
Thanks to Ringer SM for sending along this interesting article from the Directors Guild of America, where Peter Jackson talks about his decision to push forward the 48fps technology. He addresses the doubts folks had after seeing footage at CinemaCon in Las Vegas last summer; though he dismisses the criticisms, he does go on to say, ‘The whites were being clipped, and we weren’t getting the dips and the shadows, which were giving it a slightly electronic sort of video look … We’ve completely re-designed the way we convert the data from the camera into the image. The highlights and shadows roll off more, giving it a much more filmic look.”
Read the whole, fascinating article here. Thanks also to Ringer Gwaihir for alerting us to this page – a site where they’re trying to make a list of theatres which will be capable of showing The Hobbit at 48fps. If you discover that your local cinema WILL be showing at 48fps, perhaps you can let the folks making the list know? Otherwise, you might want to check the page from time to time to see if there’s any news about 48fps in your area.
Here at TheOneRing.net we have a long history of ‘swamping’ polls – showcasing the full power of Ringers worldwide. Well, today we have a special poll from the folks at People’s Choice. They have come up with a list of 10 Nominees for a ‘Favorite Movie Fan Following’ category, and we ‘Ringers’ are among the choices. Sure those other fan bases are great and all, but we hope you hold a special place in your hearts for the Ringer community. (BTW – Anyone know the first use of Ringers to refer to the Tolkien fan community? We’d love to hear what you think in the comments) Jump over to their nominations page and cast your vote today! [Vote Ringers!]
Collider.com had a chance to visit The Hobbit set and managed to snag a slew of new and interesting information on the films through a series of interviews and observations. They’ve also got a great article – ‘70 Things to Know About THE HOBBIT From Our Set Visit,’ which is definitely worth a read. Jump on over to Collider.com for the complete coverage. [Collider.com]