James Cameron and Peter Jackson are among 23 filmmakers who joined cinema owners in protesting plans by studios to offer 48-hour rentals through video-on-demand on DirecTV just two months after movies open in theaters.

Making movies available for home viewing early may “irrevocably harm the financial model of our film industry,” the filmmakers said in a letter distributed today by the National Association of Theatre Owners.

Cinema owners and filmmakers are challenging a plan by four studios to release some films for rental starting tomorrow through El Segundo, California-based DirecTV, the largest satellite-TV operator, for $29.99. Early release to home video will cost the industry millions of dollars in ticket sales and force some theaters to close, according to the letter.

“What sells for $30-a-viewing today could be blown out for $9.99 within a few years,” the authors wrote. “We ask that our studio partners do not rashly undermine the current — and successful — system of releasing films.” More..

Comments

  1. GillGalad

    This VOD offer destroys the whole magic of theaters! I guess they’ll eventually find a way to even reduce the waiting time…

  2. GillGalad

    This VOD offer destroys the whole magic of theaters! I guess they’ll eventually find a way to even reduce the waiting time…

  3. Cmonsterelmo

    Film companies want that fast money. That’s crap. I know of at least seven small theaters providing the latest movies to the public. They rely on being able to give the viewing public the latest entertainment, without all that multi-screen complexes. These smaller theaters have character, and alot of people relate to these places when going to see the latest films. Taking that away from them will close these places down, and cut into the small business profits through-out the country! Here’s a message for the film companies—–Make the films and let the theaters around this grand country make the money for you.

Leave a Reply

Your email address will not be published. Required fields are marked *