Ringer Spy Mike sends along some very interesting news regarding a possible 3rd and 4th LOTR trailers! None of this can be confirmed at the moment, but take a look and get ready to dance! [More]
Day: August 1, 2001
Ringer Spy Mike sends along some very interesting news regarding a possible 3rd and 4th LOTR trailers! None of this can be confirmed at the moment, but take a look and get ready to dance!
As you probably know by now, I live in *snip* and I’ve been busy these past couple of days e-mailing a Marketing Director at *snip* DISTRIBUTION (the distribution place for one of the biggest cinema chains in *snip*).
I asked her all these questions about the current trailer and what films it is gonna be placed with etc. but, in her e-mail yesterday she added something very strange, she said that ‘The Lord of the Rings’ will have four trailers before its world wide release in December (the first trailer being the Theatrical Teaser with Galadriel talking and all that).
I e-mailed her last night and asked how it would be possible to release four trailers before December because the third one is due to come out in September sometime (when would the fourth trailer come out?). She e-mailed me back (I got the message about fifteen minutes ago) and this is what she said:
“You are quite correct in that the third trailer will be released mid September, this in essence is a final trailer for the film and we will look to attach it to one of the biggest films being release at that time. We have not finalised this as yet. With regards to the fourth trailer, this is a 60 second trailer which is slightly longer than the third and will be attached internationally to ‘Harry Potter’, which is being released in *snip* on 23 November, one week after the US.”
So there you have it, there will be a 60 second trailer with ‘Harry Potter’ all over the world.
Another thing she added (under the heading of ‘further updates’) was:
“We have received a non-final second poster concept which we anticipate will be in cinemas the first week of September and I must say it looks absolutely stunning. All other materials are currently being finalised in the US and notification of these availabilities will be made soon.”
New Zealand film The Price of Milk has won the top prize at the Puchon International Fantastic Film Festival, held in Korea.
The film, directed by Harry Sinclair (Isildur) and starring Danielle Cormack and Karl Urban (Eomer), was voted best film by a four-member jury at the end of the nine-day event, which presented 140 films from 35 countries to an estimated 40,000 festival-goers. [More]
SnakeEyes mailed us to say that Decipher have posted a picture of their staff and Elijah Wood in front of the Decipher Booth from Comic-Con last week. If you want to read up on Quickbeam & Tookish reflection of the convention, click here. For the picture, click here.
I found a fascinating little editorial in the Irish Independant newspaper on the importance of website promotion for Hollywood movies, and edited out the pieces that don’t relate to Lord of the Rings. [More]
From the Silver Screen to a monitor near you
Irish Independent, Monday, 30 July, 2001
“Anyone over the age of 15 will remember the excitement of going to the cinema and getting a glimpse of the movies that were opening in the coming weeks. Those two-minute trailers were the film studios big chance to entice you back to the cinema, and they usually managed to achieve this by showing the best two minutes of a movie.
Today, the marketing executives in Hollywood are no longer relying solely on those precious minutes when people were distracted by their popcorn or the people talking in the next aisle. They have, very successfully, harnessed the Internet – not only to promote movies that are launching next month but to get fans fanatical about movies that haven’t even begun shooting.”
“The Lord of the Rings doesn’t open in cinemas until the end of the year but already it’s estimated over six million Tolkien fans downloaded a trailer of the movie within a week of it going live last year – 1.7 million within the first 24 hours. Hundreds of unofficial sites are also doing their bit to promote the movie.”
“The Lord of the Rings“
www.lordoftherings.net
You’ll certainly need a bit of time to find your way around the site, simply because there is so much going on. Newcomers to the whole Middle-Earth phenomenon might just be a little confused – to say the least. But if you feel left out that you’re not one of the millions who scrambled to download the trailer, pop along and get a feel for what is undoubtedly the only movie people will be talking about over the coming months – apart from Harry Potter, of course.”