{"id":7957,"date":"2003-10-22T13:51:55","date_gmt":"2003-10-22T18:51:55","guid":{"rendered":"http:\/\/www.theonering.net\/torwp\/2003\/10\/22\/lord-of-the-rings-drives-up-amazon-profits\/"},"modified":"2003-10-22T13:51:55","modified_gmt":"2003-10-22T18:51:55","slug":"lord-of-the-rings-drives-up-amazon-profits","status":"publish","type":"post","link":"https:\/\/www.theonering.net\/torwp\/2003\/10\/22\/7957-lord-of-the-rings-drives-up-amazon-profits\/","title":{"rendered":"Lord of the Rings drives up Amazon profits"},"content":{"rendered":"<p class=\"intro\">Online retail giant Amazon has made its first profit outside the traditionally busy Christmas holiday period, propelled by the company&#8217;s free post and a surge in DVD sales driven by Lord of the Rings. The company, which has outlasted most of its rivals from the dotcom boom to become one of the biggest names on the internet, made a pre-tax profit of &pound;9.5m compared with a loss of &pound;21m a year earlier. [<a HREF=\"http:\/\/media.guardian.co.uk\/city\/story\/0,7497,1068305,00.html\" TARGET=NEW>More<\/a>]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Online retail giant Amazon has made its first profit outside the traditionally busy Christmas holiday period, propelled by&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[130],"tags":[],"class_list":["post-7957","post","type-post","status-publish","format-standard","hentry","category-old-main-news"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Online retail giant Amazon has made its first profit outside the traditionally busy Christmas holiday period, propelled by the company&#039;s free post and a surge in DVD sales driven by Lord of the Rings. 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