{"id":21719,"date":"1999-11-22T10:32:08","date_gmt":"1999-11-22T16:32:08","guid":{"rendered":"http:\/\/www.theonering.net\/torwp\/1999\/11\/22\/media-watch-usa-today-7\/"},"modified":"1999-11-22T10:32:08","modified_gmt":"1999-11-22T16:32:08","slug":"media-watch-usa-today-7","status":"publish","type":"post","link":"https:\/\/www.theonering.net\/torwp\/1999\/11\/22\/21719-media-watch-usa-today-7\/","title":{"rendered":"Media Watch: USA Today"},"content":{"rendered":"

There’s a brief mention of LOTR in the current issue of USA Today. It’s in the Life Section, in an article about the ratings system and the commercial success of PG-13 movies. View the entire article here<\/a>.<\/p>\n

Here’s an excerpt:<\/p>\n

Aware of what’s at stake, studios are making sure that, whenever possible, their most commercial prospects turn out PG-13. For years, filmmakers signed contracts promising their movies would get at least an R rating. The concern was that a film rated NC-17 (the rating that replaced X) could not make money because no one under 17 may be admitted – even with a parent. Now contracts often are written to ensure that a movie comes in with a rating no more restrictive than PG-13.<\/p>\n

As part of his deal, director Sam Raimi, for example, had to make sure that For Love of the Game wasn’t going to be R-rated. Filmmaker Peter Jackson, now shooting the three Lord of the Rings films, is obligated to do the same.<\/p>\n

Even when there isn’t a binding mandate, industry players aim for PG-13. Filmmakers often pre-emptively cut scenes the MPAA board might find objectionable, and a rating can always be appealed.<\/i><\/p>\n

Thanks to Krosshair<\/i> for the tip!
<\/p>\n","protected":false},"excerpt":{"rendered":"

There’s a brief mention of LOTR in the current issue of USA Today. It’s in the Life Section,…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[130],"tags":[],"class_list":["post-21719","post","type-post","status-publish","format-standard","hentry","category-old-main-news"],"aioseo_notices":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p1tLoH-5Ej","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/posts\/21719","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/comments?post=21719"}],"version-history":[{"count":0,"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/posts\/21719\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/media?parent=21719"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/categories?post=21719"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/tags?post=21719"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}