{"id":19848,"date":"2001-01-15T14:04:23","date_gmt":"2001-01-15T20:04:23","guid":{"rendered":"http:\/\/www.theonering.net\/torwp\/2001\/01\/15\/marketing-wizards-use-online-savvy-to-tease-tolkien-fans\/"},"modified":"2008-05-21T17:54:21","modified_gmt":"2008-05-21T22:54:21","slug":"marketing-wizards-use-online-savvy-to-tease-tolkien-fans","status":"publish","type":"post","link":"https:\/\/www.theonering.net\/torwp\/2001\/01\/15\/19848-marketing-wizards-use-online-savvy-to-tease-tolkien-fans\/","title":{"rendered":"MARKETING WIZARDS USE ONLINE SAVVY TO TEASE TOLKIEN FANS"},"content":{"rendered":"<p class=\"intro\">Although it will be a year until Middle Earth comes to the Midwest, New Line Cinema is already hyping its Hobbit odyssey, the &#8220;Lord of the Rings&#8221; trilogy, with a trailer before Kevin Costner&#8217;s &#8220;Thirteen Days.&#8221; [<a href=\"http:\/\/www.chicagotribune.com\/leisure\/tempo\/printedition\/article\/0,2669,SAV-0101150128,FF.html\" target=\"NEW\">More<\/a>]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Although it will be a year until Middle Earth comes to the Midwest, New Line Cinema is already&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[495,130],"tags":[],"class_list":["post-19848","post","type-post","status-publish","format-standard","hentry","category-miscellaneous","category-old-main-news"],"aioseo_notices":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p1tLoH-5a8","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/posts\/19848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/comments?post=19848"}],"version-history":[{"count":0,"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/posts\/19848\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/media?parent=19848"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/categories?post=19848"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.theonering.net\/torwp\/wp-json\/wp\/v2\/tags?post=19848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}