The May 2001 print edition of Yahoo! Internet Life has a small article on page 51 about LOTR. The title of the article? “Lord of the Rings Hype. So much buzz, so little to watch – so far.” Ouch! [More]

The May 2001 print edition of Yahoo! Internet Life has a small article on page 51 about LOTR. The title of the article? “Lord of the Rings Hype. So much buzz, so little to watch – so far.” Ouch!

Yahoo! Internet Life
Josh Robertson

The three-year Lord of the Rings flog fest promises to be the most fully realized online publicity campaign to date. The first trailer for the first film, this December’s The Fellowship of the Ring, appeared online at The Lord of the Rings Trilogy [lordoftherings.net] in January, with some brief impressions of what we can expect as far as scenery — including a particularly stunning tableau of a vast army swarming over a plain — but little about characters or plot. The site, which works in tandem with a RealPlayer channel, stores a lot of interviews with director Peter Jackson and his special-effects staff. However, the clips here leave something to be desired — you might as well be reading a transcript. Far more satisfying to Tolkien lovers is the short Lord of the Rings preview, available on the official site and as a QuickTime movie at the Apple site since last year. With interviews alongside shots of stuntment on stilts, images from the production, and other teasers, this is the two minutes that has all Middle Earthlings drooling.

JOSH ROBERSTON

While I was listening to TOPPS fiscal fourth quarter report and year end conference call…well, okay, maybe it wasn’t me listening, but ZDnet.com was! This is an excerpt from their report:

The company is on track to introduce trading cards featuring the new ‘Planet of the Apes’ movie this summer. ‘Lord of the Rings’ trading cards and sticker/album collections are planned for late 2001.” [More]

So i guess we can expect to see those cards in the checkout aisle at Wal-mart! Our very own staff member, Quickbeam, wrote an article for Green Books on the potential threat of Merchandising Hell. Check it out! [More]

Cate Blanchett (Galadriel) is hosting a film festival by the Australian Film Insitute in the Barbican Centre in London this weekend.

Teletext.Co.Uk has a large on-line article on the Film Festival and the Hollywood star herself. [More]

From: Pieman

Was just watching Access Hollywood, and they had a quick report about LOTR. I heard that LOTR will be premiering in over 10,000 screens. They made it sound pretty huge.

Xoanon here: I watch AH every night, and the night I miss it, I miss some LOTR news! Ah well, if this story from Pieman is correct, LOTR will by FAR have the largest amount of screens on opening weekend ever. From what I’ve gathered, last X-Mas’ ‘How the Grinch Stole Christmas’ currently holds the record at 3,127 screens in the US. Other biggies include: 2,938 Gladiator, 2,674 Titanic, 2,970 SW1, 2,104 SW4 (re-release), 2,111 SW5 (re-release), 2,111 SW6 (re-release).

We do know that New Line is working on a world wide release, so 10,000 seems like a realistic amount. Just image the amount of popcorn….

In a recent interview with one of the biggest Dutch newspapers Cate Blanchett (Galadriel) talks a bit about her part in Lord of the Rings… [More]